GIVI and the motorcycle industry are united behind a single message: #Usaledueruote (usetwowheels), the institutional communication campaign promoted by Confindustria ANCMA – Associazione Nazionali Ciclo Motociclo Accessori - and EICMA - the industry’s most important international trade fair.»

GIVI is well known among motorcycle enthusiasts, and by others, but not everyone knows the fascinating story of how and why GIVI was created, or rather, who created it.»